5 sector-road tests to increase AdSense profit
Our approach will be to test the lucky machines from 5 levers of these factors:
Left side versus right side visible portion of the visible bottom of the visible part built-in against adjacent content Ad sizes different mobile vs. desktop (separate setup)
Before you start in pictures of Googling for the elderly who practice bodywork, let me explain the analoguey. Let's start with why a test has a lucky machine name, what it does, and how it will help increase your advertising profits. Have you seen by casino gaming machines? Put your money, pull a jack, and wait to see if you will win something. These handles are "weapons". The device itself is "thieves". It is no secret that these machines steal you blindness - unless you own them.
How is the MWs test different from a/B?
Let's make it simple. With a / B test, you can create two or more copies that you want to test. Send equal amounts of your traffic to each. At the end of the test, you choose a winner. From there, you direct all traffic to the winning version.
They call it "exploration" and then "exploitation." There is a small problem here though. During the test period, losing differences get a lot of your traffic too. That means they are putting some of it off.
Therefore, the machine test still compares the different versions. But it directs most of your traffic to the best-performing version from the start. You can test new forms such as a/B test, but you reduce the amount of traffic that is sacrificed.
The losers eventually get less waste, and potential winners get more of it to turn into advertising revenue.
Exploration is the test pane for differences. “exploitation” may be a bit harsh. Because what it really means is to make the most of your traffic. Stand next to another negative label. Thieves' algorithm is called a "greed" approach. But this is just an industrial term.
This means we want to concentrate our resources wherever we think we will achieve the best results. Thieves lever 1 - left side opposite right side
Many UI designers will talk about F and Z. this is how the user reads your Page. Much research is happening here. Researchers want to know where they are focusing. They use eye or mouse motion tracking to find out.
Many Web design templates provide navigation or advertising on the left or right side of the page. So this also becomes a good test opportunity for your advertising units.
Where are they looking more? Where do they click more on ads? Thieves' arm 2 - over the fold against the bottom of the fold I have heard the logo "the visible part of the page" for a long time now.
Started as a insistence: Everything that matters on the page should be visible without scrolling.
But we have become wiser. Be in the visible part of the page or not now a meaningful test.
So we'll also take that into account. How do your ad groups work when they are placed above or below the visible part of the page? Try it out.
Thieves arm 3 – included against content adhesive
Traditional ad preparation was to include the ad in the vacant areas of the page. It can be inside the header, footer, and side navigation. It was an attempt to keep them away from your main content. In addition to chaos, it also enhances the clear separation of content and advertising. Smart ads started thinking more deeply than just f and z styles. If we expect a user to focus on content, why not bring our ad units within the content area? Include them.
There is also a nearby. This is similar to the traditional ad mode. But the key is here to explore inline content and other creative ways to put your ad units.
Thieves arm 4 - different ad sizes
size may be important. But we do not know exactly how much volume is without testing. Almost every ad network has many different ad unit sizes and dimensions. There is a big difference.
Compare traditional banner ads to Sky Skipper or video embed formats. So the type, size, and dimensions of ads are also important factors for testing.
Bandit arm 5 - Mobile versus Desktop (discrete setup)
This is the hot spot here. Mobile vs. Desktop. Mobile phone use is increasing – as we all know. This means that no serious web publisher can perform well in the long run without considering mobile traffic. Separate applications are slightly out of range here. But we can focus on testing either the responsive or separate mobile versions of your site.
With response, the design and chassis are designed to recognize mobile devices. When using smaller screen sizes, the page and content formatting can change. The layout may change. Some content may disappear. By contrast, the separate mobile site setting is another special version of mobile devices. Using this method, you design a custom version only for targeted mobile devices. It is not linked to the responsible web version. Designed specifically for mobile.
To perform these tests, start using ADNGIN today. Or get more information first.
Adngin allows online publishers to increase ad revenue through permanent testing. Use our platform for free and see your AdSense profit increase by up to 30%. Adngin is Google AdSense T&C compliant
Left side versus right side visible portion of the visible bottom of the visible part built-in against adjacent content Ad sizes different mobile vs. desktop (separate setup)
Before you start in pictures of Googling for the elderly who practice bodywork, let me explain the analoguey. Let's start with why a test has a lucky machine name, what it does, and how it will help increase your advertising profits. Have you seen by casino gaming machines? Put your money, pull a jack, and wait to see if you will win something. These handles are "weapons". The device itself is "thieves". It is no secret that these machines steal you blindness - unless you own them.
How is the MWs test different from a/B?
Let's make it simple. With a / B test, you can create two or more copies that you want to test. Send equal amounts of your traffic to each. At the end of the test, you choose a winner. From there, you direct all traffic to the winning version.
They call it "exploration" and then "exploitation." There is a small problem here though. During the test period, losing differences get a lot of your traffic too. That means they are putting some of it off.
Therefore, the machine test still compares the different versions. But it directs most of your traffic to the best-performing version from the start. You can test new forms such as a/B test, but you reduce the amount of traffic that is sacrificed.
The losers eventually get less waste, and potential winners get more of it to turn into advertising revenue.
Exploration is the test pane for differences. “exploitation” may be a bit harsh. Because what it really means is to make the most of your traffic. Stand next to another negative label. Thieves' algorithm is called a "greed" approach. But this is just an industrial term.
This means we want to concentrate our resources wherever we think we will achieve the best results. Thieves lever 1 - left side opposite right side
Many UI designers will talk about F and Z. this is how the user reads your Page. Much research is happening here. Researchers want to know where they are focusing. They use eye or mouse motion tracking to find out.
Many Web design templates provide navigation or advertising on the left or right side of the page. So this also becomes a good test opportunity for your advertising units.
Where are they looking more? Where do they click more on ads? Thieves' arm 2 - over the fold against the bottom of the fold I have heard the logo "the visible part of the page" for a long time now.
Started as a insistence: Everything that matters on the page should be visible without scrolling.
But we have become wiser. Be in the visible part of the page or not now a meaningful test.
So we'll also take that into account. How do your ad groups work when they are placed above or below the visible part of the page? Try it out.
Thieves arm 3 – included against content adhesive
Traditional ad preparation was to include the ad in the vacant areas of the page. It can be inside the header, footer, and side navigation. It was an attempt to keep them away from your main content. In addition to chaos, it also enhances the clear separation of content and advertising. Smart ads started thinking more deeply than just f and z styles. If we expect a user to focus on content, why not bring our ad units within the content area? Include them.
There is also a nearby. This is similar to the traditional ad mode. But the key is here to explore inline content and other creative ways to put your ad units.
Thieves arm 4 - different ad sizes
size may be important. But we do not know exactly how much volume is without testing. Almost every ad network has many different ad unit sizes and dimensions. There is a big difference.
Compare traditional banner ads to Sky Skipper or video embed formats. So the type, size, and dimensions of ads are also important factors for testing.
Bandit arm 5 - Mobile versus Desktop (discrete setup)
This is the hot spot here. Mobile vs. Desktop. Mobile phone use is increasing – as we all know. This means that no serious web publisher can perform well in the long run without considering mobile traffic. Separate applications are slightly out of range here. But we can focus on testing either the responsive or separate mobile versions of your site.
With response, the design and chassis are designed to recognize mobile devices. When using smaller screen sizes, the page and content formatting can change. The layout may change. Some content may disappear. By contrast, the separate mobile site setting is another special version of mobile devices. Using this method, you design a custom version only for targeted mobile devices. It is not linked to the responsible web version. Designed specifically for mobile.
To perform these tests, start using ADNGIN today. Or get more information first.
Adngin allows online publishers to increase ad revenue through permanent testing. Use our platform for free and see your AdSense profit increase by up to 30%. Adngin is Google AdSense T&C compliant
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